Our collaboration with this NGO began in summer 2025, with the goal of protecting
their social media discussions from hate speech, harassment, and harmful content
while preserving constructive public dialogue.

Since the start of the partnership, we have:

• Processed total of 223,064 comments
• Hidden 62,328 comments due to hate speech, vulgarity, or abusive behavior. This represents nearly one-third of all published comments

Nature of Harmful Content

The majority of harmful content fell into the following categories:

• Religious hate speech directly targeting the beliefs and identity of the minority group
• Racist remarks and dehumanizing language
• Conspiracy narratives aimed at defaming believers by falsely associating them with crimes and extremist activities
• Incitement to hatred and coordinated harassment patterns

This combination of ideological hostility, misinformation, and organized abuse created a high-risk environment for community members and required continuous, real-time moderation.

Peak Moderation Event

The most significant spike in moderation volume occurred on December 14, when the Jewish religious minority became the target of a violent attack at Bondi Beach.

Daily Moderation Impact:

• 6,938 comments processed in one day (highest single-day volume)
• 2,191 comments hidden due to hate speech and incitement
• Nearly one-third of all comments that day violated platform and community standards

Despite the tragic nature of the event, some individuals exploited the situation to spread hatred, justify violence, and incite further hostility, making rapid and accurate moderation critical.

Our Role & Impact

Our moderation team provided:

• Real-time AI monitoring during crisis situations
• High-volume processing capacity during peak spikes
• Consistent enforcement of hate speech and abuse policies
• Protection of vulnerable communities from coordinated harassment
• Preservation of constructive discourse by removing only harmful content while keeping legitimate discussion visible

Results

• Safer digital environment for community members
• Reduced visibility of hate-driven narratives
• Protection of the NGO’s online reputation
• Prevention of escalation during crisis events
• Sustained community trust and platform credibility

Conclusion

This case demonstrates the importance of professional content moderation in protecting vulnerable communities, especially during periods of heightened social tension and real-world violence.

By combining scalability, accuracy, and crisis-response moderation, we enabled our client to continue their mission without their social media profiles becoming tools for hate, radicalization, or harassment.

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